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How To Combat Shopping Cart Abandonment

Many customers like to window shop online, often failing to complete their transaction when it comes to the payment stage. Last year, the average shopping cart abandonment rate was as much as 67%! But why does this happen and what can online retailers do to prevent it?Be up front and honest about ...

The Importance of Trademarking Your Band Name

Imagine brainstorming and coming up with an awesome name for your band. It might have taken a long time to come up with the name or it was a name that your band came up with over coffee. Regardless of how long it took, the name fits your band. The band plays several venues under the name and become ...