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Ways Marketing Can Help You Increase Profits

It sounds fairly simple. Better marketing means more sales, which means bigger profits. No surprise, then, that many companies looking to improve profitability start looking at their marketing sooner or later. Yet increasing profitability (rather than raw revenue) is not quite as simple as doing mo ...

By the Numbers: Proving Your SEO Work is Worth its Cost

Just like any profession, SEO practitioners build on the impression of being a reputable professional and that this is something that they can hold on as their trademark. Normally, clients will often question your work and will base the amount given to the quality of labor an SEO does. Proving your ...