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5 Mobile Marketing Myths and Misconceptions Debunked

There are few areas in Internet marketing more confusing than mobile marketing. The appearance and need for mobile content, tools, and strategies was not obvious until smartphones began to replace desktops as the device of choice for an entire generation. Almost overnight, costly and intricate webs ...

4 Cloud Tech Myths That Refuse to Die

People are naturally wary of anything that’s new, and cloud tech is no exception. This is especially prevalent since the big dogs (CEOs, CFO,s etc.) are often in charge of whether or not a company moves into the cloud, and these higher ups are used to things running a certain way. Add in fear ...

Landing Pages Myths Busted

Landing pages represents one of online marketers’ obsessions. Whether you will be talking to a search engine optimization specialist or to an affiliate manager, you will soon learn how important landing pages are for them. All webmasters try to understand how visitors get to their websites, w ...

Banner Ads Best Practice - Rules To Break!

It’s true to say that there are a number of well-established best practices for designing effective and successful banner ads. Rules however are made to be broken or bent according to the brand identity, product, campaign goals etc. Here are five design ‘rules’ you can break with ...