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Search result: retargeting

3 Great Retargeting Platforms

We all know that the internet is the rage these days. It has been like that for years now, and there are no signs of it dying down anywhere in the near future. People love to stay connected via the internet, and the ease it has brought to human life is something we cannot be ready to give up now th ...

Exploring Facebook Retargeting Tactics

Anyone who is serious about building their brand and getting their products out to people knows that marketing is key to achieving this. While there are many ways to do this, some have a clear precedence over others. Retargeting is a technique that is one of the most effective and widely used these ...

The Best Strategies for Mobile Retargeting

Mobile retargeting has proven itself one of the more useful strategies in integrated marketing campaigns. It is definitely one of the best ways to engage an audience that is already familiar with your website. The following are a few of the best strategies for mobile retargeting.1. Place your burn ...

5 Retargeting Tips for Corporate Employers

Retargeting is a powerful form of targeted advertising that enables you to show banner ads to customers who have already communicated with your business through emails or by visiting your employment website. If you want to produce ROI and bust applications with retargeting, there are several tips t ...

5 Fatal Retargeting Mistakes To Avoid

There is no doubt that retargeting is one of the most effective ways of reaching your target audience. It’s simple and cost effective and certainly deserves its place in your marketing campaign strategy. Unfortunately, just like cakes, you can have too much of a good thing. Here are five ret ...

CRM Retargeting - New Kid On The Block

A couple of months ago, the email retargeting world was shaken to its very core when Google began automatically displaying email images. In case you don’t already know this, email retargeting works by placing a pixel within the body of an email. When the reader of that email views the pixel, ...

5 Ways to Maximise Your Retargeting Campaign

Retargeting when done well makes online advertising campaigns more intelligent and efficient with the consequence that it brings in much better returns for the increasing number of businesses that are starting to employ the technique. Unfortunately, in their rush to catch the retargeting wave, man ...

Cookies - Who Needs Them?

Cookies are a key tool in online marketing tactics and a source of annoyance to many internet users. Little surprise then that there were plenty of smiles among the surfing populous when it was announced that Microsoft, Google, Facebook and Mozilla all announced that they are developing systems to ...

Top 3 Retargeting Problems And How To Fix Them

Although retargeting is now recognised as an important part of marketing strategy it does not come without its challenges. So, how do you get it right; boost business visibility, build brand and secure quality conversions? Here are the top three retargeting problems and how to get your campaigns b ...

7 Catastrophic Retargeting Mistakes to Avoid

Retargeting can be a very powerful digital marketing tool when used correctly but mistakes can be costly both in financial terms and in damaged reputation. Here are seven retargeting mistakes to avoid at all costs.1. Too many impressionsExcessive retargeting of customers is to be avoided at all cos ...