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Your Startup Deserves Perfect Branding

Startups are becoming more and more popular, particularly with young entrepreneurs who don't have much experience when it comes to running a business. In order for your new company to be successful, your branding needs to be perfect. The way you market your company and attract new clients can b ...

5 Steps to Grow Your New Business

Opening a new business is difficult. You rely on local consumers to grow your business at first. As a new business owner, you’re limited on funds for marketing your company. Therefore, it’s important for you to concentrate on what you have. Tap into the community’s local marketing ...

Following Ed Zimmerman to a Successful Startup

Before we follow Ed Zimmerman, let’s find out who he is first. He’s a lawyer, an investor, a writer, and an advisor. Okay, that seems reassuring enough.But why even bother getting help in setting up a startup? Surely, it can’t be that hard to start a business and turn it into a su ...

How To Start A Successful E-Commerce Business

These days, everyone seems to be jumping on the e-commerce bandwagon.  It’s an easy way to make a fortune, right?  Maybe, but there are plenty of mistakes you can make along the way.  Here are some tried and tested tips to make sure you get it right first time!Identify Your Nic ...

Effective Marketing Through Kickstarter

Are you having a hard time promoting your business? Do you lack a marketing team that can boost the promotion of your products and services to your target market? Then it is about time that you invest in a good marketing group that can help you advertise your company or business. It does not really ...

Let Starbucks Be Your Model for Success

No organization has ever reached the zenith of its success without first plunging into the depths of setbacks. Take Starbucks, for instance. Before they have attained the success that they have today, they first went through a lot of tough times. It wasn’t until Howard Schultz decided to retu ...

How To Kick-start Your Social Media Presence

These days, it’s crucial for every small business to create and grow a social media presence if they wish to really engage with their customers. Despite this, only 61 percent of small businesses have an effective social media presence and there are still many misconceptions to be overcome. S ...

How To Cut Your Start-up Marketing Budget

When you’re starting out in business, marketing your brand and products is obviously very important if you’re to succeed but it’s unlikely that your budget is bottomless. But what could you cut out without damaging your brand presence? Here are some areas you might be able to lose ...