Content Creation + Tablets: A Perfect Match
As a rallying cry for the Internet, “content is king!” is not going anywhere soon. Even in an era of mobile-readiness, responsive design, and more consumers wanting image- and video-rich content than ever before, there will always be a need for excellent written content (likely rich in SEO).
If that’s the case, then why are devices for creating content getting smaller and smaller? It’s not a Catch-22 if you know how to make the perfect match.
If you own a business and create content, whether you hire a top firm to do it for you or prefer the DIY approach, are you still clinging to a clunky laptop or -- worse -- a desktop? These devices take up room you don’t have, are difficult to travel with, and can easily put out your back when you’re lugging them across town.
It’s time to stop living among the dinosaurs and ditch your laptop or desktop for a killer tablet.
Forget what you think you know
Yes, there was a time when tablets were pretty useless for anything but checking email or playing games. The early tablets were difficult to type on, the screens were too limited to really see what you were creating, and they just didn’t have that “feel” of authenticity you get with laptop or desktop keyboards.
Nowadays, tablets are actually designed for creative workers, which means they have high capacity and ease of use for creation.
In other words, if you need to draft a 1,000-word blog post or switch up the nav bar on your blog, a tablet can do just as good a job as a laptop. There will still be something of a learning curve, though.
If you’re used to the weight of your laptop, a tablet might feel flimsy. It’s not. The good ones are both powerful and lightweight, and capable of tackling even the toughest of creative jobs. They’re not as fragile as they look.
Give me a (price) break
In reality, you can spend as much or as little on a tablet or laptop as you like. Generally speaking, however, tablets are less expensive than laptops or desktops but they’ll last just as long.
Why overspend when it’s not necessary? This is an added bonus for those who are tough on their devices and know that with such abuse, it simply won’t last beyond a couple of years.
If you’re still on the fence about transitioning to a tablet, it’s time to make the leap. You’ll be surprised by what you find.
About Larry Alton
Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. Follow him on Twitter and LinkedIn.